![]() Google Trends comes with an option to select categories, but you still need to perform a keyword search first. There are two ways to look at the rising searches, by category or by keywords. If you're not interested on the Methodology or the Python code, please jump straight to the results. I'll leverage a bit of Python and Google Sheets to automate the work of gathering the data. That is, let's not look at the top searches this year (they're mostly the same every year), but the one that happened more this year versus last year i.e. One easy way is to look at is by examining the trending searches this year versus 2017 on Google Trends. Though it can be a shitty, weird or bad year, it's still good to look back at all the conversations that have happened this year. As 2018 comes to an end, it's a great time for a reflection and to take a look at what has happened this year.
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